Welcome!
I'm so glad you're here.
My name is Laura and I help grow businesses by attracting, engaging and serving customers.
Having served as a business leader at Fortune 500 organizations and high growth start-ups I have learned a few things about how to help an organization grow (and would be delighted to help you).
I maintain an exceptional skill set built on the foundations of continuous learning, technical expertise, the ability to quickly identify and solve customer pain points, a flair for creativity and a passion for data-driven decisions.
Please look around and hopefully you'll find something inspiring.
How I Can Help
With over 20 years of marketing experience, I help teams develop marketing strategy, research, messaging, and campaigns through efficient program management and insightful performance analytics
Marketing Strategy & Research
Delivering strategies to provide your team the framework and plans to succeed
Branding, Budgeting, Persona Development, TAM Analysis, & Competitive Landscape
Integrated, Multi-Channel Campaigns
Integrated campaigns that attract, engage and serve your target audience
Agency Management, Website Development & Optimization, SEM, SEO, Email, Events and Social Media Program Development
Persona Driven Content Development
Design and implement a full content strategy and editorial calendar
Persona-Driven Content Such as Blogs, Presentations, Data Sheets, White Papers, Videos and More to Attract, Educate and Support Prospects, Customers, Partners, Investors and Analysts
Product Marketing & Launches
Planning and execution to support new product launches and growth of market share
Pricing, Packaging Development, Messaging, Go-To-Market Strategies, Public Relations, Analyst Relations and Sales Enablement
The most successful businesses grow by building trust and delivering creative solutions that solve difficult problems for their customers
With a focus on client service, cross-functional partnership, and relationships built on a foundation of trust, I help deliver marketing results that drive product innovation and revenue growth.
Here you'll find some of the awesome companies I've worked with over the years:
Marketing Consultant
Effective Corporate Budget Planning, Forecasting, & Analysis